Real Estate Drone Aerials

Make your listings stand out with captivating aerial photography and video. Our real estate drone aerials service offers a comprehensive view of the entire property, showcasing its scale, layout, and surrounding neighborhood from a breathtaking vantage point. High-quality drone visuals are proven to increase engagement and attract more potential buyers, giving your listings a competitive edge. A Case Study:

Shining a Light on Listings: Aerial Footage – A Tale of Two Agents

In the competitive Urbandale, Iowa, real estate market, two agents, Janet and Tom, listed similar three-bedroom family homes in the same neighborhood during the spring selling season. Both properties were well-maintained and priced competitively at around $350,000. However, their marketing strategies differed significantly, particularly in terms of visual representation.

Janet’s Success Story: Embracing the Aerial Advantage

Janet understood the power of first impressions in the digital age. For her listing at 123 Oak Street, she invested in professional aerial photography and a short, cinematic drone video that showcases the entire property and its surroundings.

• The Visual Narrative: The aerial photos highlighted the spacious backyard, the proximity to the local elementary school just a few blocks away, and the quiet, tree-lined streets of the neighborhood – aspects difficult to fully appreciate from ground-level photos alone. The video began with a sweeping shot of the entire property, then gracefully moved over the roofline to showcase its excellent condition, before panning out to reveal the nearby park and walking trails. Interior shots were seamlessly integrated, creating a compelling visual tour.

• Online Engagement Soars: Janet’s listing on Zillow, Realtor.com, and her brokerage’s website prominently featured the captivating aerial visuals. Within the first week, her listing saw 47% more online views and 72% more saves compared to the average listing in Urbandale at that time (based on hypothetical local market data).

• Increased Showing Requests: The stunning visuals piqued the interest of out-of-state buyers relocating to the Des Moines metro area and local buyers looking for the perfect family home. Sarah received 35% more showing requests in the first two weeks compared to Tom’s listing down the street.

• Faster Sale, Better Price: The increased interest led to multiple offers. Janet’s listing at 123 Oak Street went under contract within 18 days, selling for $5,000 over the asking price. Janet directly attributes this success, in part, to the powerful impact of the aerial visuals in capturing buyer attention and creating an emotional connection with the property.

Tom’s Stagnant Listing: Missing the Elevated View

Tom, on the other hand, relied on standard ground-level photos for his listing at 456 Elm Street. While the interior shots were well-done, they failed to convey the full picture of the property and its location.

• Limited Perspective: The ground-level photos showed the front of the house and the backyard, but they couldn’t effectively showcase the size of the lot, its corner position, or the easy access to a nearby grocery store that was just out of frame in most shots.

• Average Online Engagement: Tom’s listing received typical online views and saves for the area, but it didn’t stand out from the numerous other listings in the area. He noticed that many inquiries were about the size of the yard and the proximity to amenities – information that aerials could have readily provided.

• Slower Showing Traffic: Despite being similarly priced and located, Tom received significantly fewer showing requests. Buyers browsing online often scrolled past his listing without the initial visual “wow” factor.

• Prolonged Listing Period: After 45 days on the market, Tom had to reduce the price by $2,500 to generate more interest. His listing eventually sold after 62 days – significantly longer than Sarah’s. Tom later admitted that he wished he had invested in aerial visuals, realizing he had potentially missed out on a quicker sale and a higher price.

The Statistics Speak Volumes:

While these are hypothetical scenarios, industry data consistently shows the positive impact of aerial visuals in real estate. Listings with drone photography and video often experience:

• Higher click-through rates from online search results.

• Longer time spent viewing the listing online.

• Increased lead generation and showing requests.

• Potentially faster sales times and higher selling prices.

In the Urbandale market, where buyers have numerous options, captivating aerial visuals provide a crucial competitive edge, helping your listings stand out and tell a more complete and compelling story.

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